Project Overview
Esekai Agency works with hundreds of brands to boost their presence on platforms such as Instagram and TikTok. Their service offering spans video creation, photo content, management of social channels, and optimization for performance. Spring Labs was tasked with redeveloping their digital identity to clarify service tiers, streamline user flow, and highlight proven results.

The Challenge
Esekai Agency's previous website was visually outdated and lacked a clear value proposition. The user journey was fragmented, making it difficult for visitors to understand the membership benefits and complete the sign-up process.
Key issues:
- Service offerings unclear to visitors.
- Impact hard to quantify.
- Visual style inconsistent.
- Navigation overloaded.
- Mobile and local responsiveness weak
The Solution
We restructured the site to group services by need: video, photo, content packs, social management. Case studies with metrics were made front-and-center. The design system was refined to reflect creativity while maintaining professionalism. Navigation was simplified to guide users quickly to examples, pricing, and contact. Visual hierarchy was sharpened. Performance was improved on mobile and across France.

Our Solution
We approached Esekai Agency's website redesign with a strategy-first mindset:
The Process










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